Fund For Global Awakening (FFGA), a non-profit education and research organization dedicated to innovative social-cultural solutions, is pleased to introduce the In Our Own Words 2000 Research Program (IOOW). "What Brings Us Together" is the first major presentation of results from the large-scale IOOW social science research study, which articulates common core values and beliefs of Americans from diverse backgrounds and persuasions.
Conceived in 1993, this groundbreaking study is based on interviews conducted in 2000 with over 1,600 householders who were scientifically selected to statistically represent current American society. Each participant answered more than 210 questions covering a broad range of topics. This executive briefing and the multi-volume full report afford a surprising look at American views on politics, leadership, business, ethics, and spirituality--and their important relationship to individuals, society, and the common good.
The underlying goal of this research study, and the program of which it is a part, is to document and communicate new perspectives on our society that transcend current social, cultural, and political divisions in order to bring about a more compassionate and positive world. Subsequent phases of this program will include further statistical research, in-depth personal interviews, workshops, and broadcast television programming to heighten awareness of how ordinary people are becoming more spiritually aware of their connection to society, nature, and the cosmos. As part of its overall effort to promote healing and reconciliation, FFGA has developed a media campaign, Messages: Awakening the Heart of Humanity, and a strategic social initiative, Decade of the Heart.
Applications of the Research
The rigorous standards observed in data collection and analysis, as well as the extraordinary depth and breadth of the survey instrument, give the IOOW 2000 research exceptional reliability, validity, and usefulness for a broad range of applications.
One of the study's major contributions to social research is its innovative typology, a revolutionary classification system which offers startling insight into eight American types, providing a valuable tool with which